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Further
Reading ...
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Using The Internet To Rekindle Summer Camp And Youth Group Romances
There are two places most people keep a picture of their perfect match: in the back of their minds – readily accessible for comparative purposes during first dates – and tucked away in their old sleepaway camp scrapbooks. There was sure...
Choosing an Ecommerce Shopping Cart
Choosing an online shopping cart is a big decision. Unlike a traditional brick and mortar business, your website is your only chance to impress potential customers. It needs to project a professional image to capture the trust of your visitors....
Adware - Is It Safe?
What is Adware? Adware is a software program that you install on your computer that displays advertisements while the program is running, either as a banner within the program or as a popup. This can be a good thing. It helps keep the program free...
Deja Googled
http://groups.google.com/ http://groups.google.com/googlegroups/archive_announce.html The Internet may have started as the fervent brainchild of DARPA, the US defence agency - but it quickly evolved into a network of computers at...
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12 Steps to Creating a Business Online
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Written By:
Jim Edwards
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(c) Jim Edwards - All Rights reserved
http://www.thenetreporter.com
=====================================
"E-commerce"
A word pervading our society, making headlines around the
world, and causing the stock market to rise and fall with
startling ease.
It seems every business news story centers on some
technology company’s "DOT-com" or "DOT-bomb"!
With all the positive and negative hoopla, business owners
of any size company can throw up their hands and feel the
"E" world has left them behind.
Every business owner, salesperson, or professional asked one
of two questions in the past year, either "Am I using e-
commerce correctly?" or "How do I effectively get involved
in e-commerce?"
You can buy hundreds of books and pay thousands in
consulting fees to analyze and debate the answer to the
first question.
To answer to the second question just follow these 12 steps.
Step 1 - Buy a domain name (your own DOT-com). Go to
www.NetworkSolutions.com and research names. Can a customer
easily spell and remember it?
Step 2 - Write down your online goals and prepare a time and
money budget.
How soon do you want your e-commerce site up and running?
How much will you spend?
How many hours will you devote to the site and when?
Step 3 - Surf the web to find other sites you like and
dislike. Learn from others’ successes and mistakes by taking
the best of what their sites offer and adapting it for your
own use.
Step 4 - Design your site on paper. Define elements, look,
feel, colors etc.
Step 5 - Hire a professional to set up the graphics and
navigation, but with the intention of you or your staff
maintaining the site’s day to day operations, communication
and updates.
Step 6 - Invest in a digital camera and web - continued below ...
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continued ...
publishing
software such as Microsoft Front Page or Adobe Acrobat to
keep up with the site’s maintenance.
Step 7 - Maintain, change, and update your site at least
once a month. (The one exception to this rule are those one-
page, sales letter websites. Once you have one of those that
performs well and makes sales, don't change it!!)
Step 8 - Promote your site at every opportunity. Tell people
about it. Put your web address on your business cards and in
all your ads. Some companies even advertise their web
address when they put you on hold on the telephone.
Step 9 - Give people a self-serving reason to visit your
site. Coupon savings, discounts, special incentives, free
information, and free newsletters represent excellent
enticements for attracting visitors to your site.
Step 10 - Concentrate on obtaining an email address from
every customer and potential customer.
Obtain permission to send periodic, value-added malings to
your database.
Use a list server to organize and maintain your mailing
list.
Step 11 - Always look for and use the simplest solution or
option.
Whether adding a shopping cart, database or other option to
your e-commerce operation, seek out and use the simplest
answer for your needs.
Step 12 - Become educated and stay current in the world of
e-commerce.
Learn the marketing and sales techniques of the online
world.
About the Author
Jim Edwards is a syndicated newspaper columnist and the
co-author of an amazing new ebook that will teach you how to
use fr^e articles to quickly drive thousands of targeted
visitors to your website or affiliate links...
Simple "Traffic Machine" brings Thousands of NEW visitors to
your website for weeks, even months... without spending a
dime on advertising! ==> http://www.turnwordsintotraffic.com
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| _Additional Resources ... |
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How To Begin Making Money Online
How To Begin Making Money Online Copyright 2002 Herman Drost Many people give up trying to make money online these days because they have been duped by all the quick rich schemes. If it sounds too good to be true, it usually is. Choose a business...
How to turn leads into sales with autoresponders
It is an established fact that autoresponders can boost sales. Customers tend to buy, and buy more, from people they are familiar with. But as the web is a faceless arena, how do you create familiarity then? The answer is an autoresponders. After a...
Longer Term Play
When the Trade Towers came down in 01, communications came to a
halt. Cell phones were hit or miss and the regular radio frequencies
were so jammed with traffic it was sort of like trying to get your
message through a million other calls at the...
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