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Further
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How Do You Know When You Have Enough Backlinks?
We all know just how important it is to get as many incoming links as possible. The top search engines love backlinks; and you don't need to be a rocket scientist to figure out that link popularity plays an important role in their ranking...
"The Last Of The Red Hot...Good Samaritans?"
Here is my latest article. It may be freely used in ezines, on websites or in e-books, as long as the Resource Box is left intact. I would appreciate notification of where it was used, and if possible, a copy of the ezine or newsletter that it was...
Used Cars For Sale On Ebay
There are thousands of used cars for sale on eBay every single day. In fact, eBay Motors is the most profitable sales division on eBay and naturally there are many entrepreneurs who are interested in jumping into this market. For instance, eBay...
Your Hard Drive is Going to Explode – Why a UPS is Essential
It’s most peoples worst computing nightmare. You wake up in the morning, flip on the computer, and it doesn’t boot. Sometimes the problem rears its ugly head as a horrific clacking noise. Other times it simply gives a read error. At this point,...
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Are Popins Better Than Banners Or Popunders?
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Written By:
John Iacovakis
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In the past, website directories, online classifieds, safe lists and banner ads were all terrific ways to obtain website traffic. But the Internet is a dynamic medium that is constantly changing. And some methods just haven’t been able to keep up.
On top of that, cost-per-click advertising is costing today’s entrepreneurs as much as several dollars per visitor!
Search engine optimisation is a long-term strategy, costing thousands of dollars (unless you do it yourself) but results are not guaranteed…
Pop Under advertising campaigns are cheap but you have to know how to properly set-up a pop under campaign.
In my opinion, PopIn (layer) ads are a terrific (and cheap) way to attract the attention of thousands of visitors:
PopIn ads receive a click trough rate of 1% - 2.0% (some popin layer ads receive a CTR of up to 5%)
Banner ads receive a click trough rate of 0.2% - 0.6% (some banner ads receive a - continued below ...
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CTR of up to 2%)
That means that if your PopIn ad receives a CTR of 2%, a 100.000 PopIn impressions campaign (avg. cost: $200,00) will bring 2.000 (targeted) visitors to your web site with a cost per targeted visitor of $0.10 only.
Targeted visitors are people that have clicked on your ad to visit your site. These are visitors that already have some idea of what your site offers and have come to look for more information.
Do a search on Google or Yahoo for PopIn Advertising to find companies offering this type of advertising.
Tips for a successful ad: Use a catchy headline, a dark background and offer something of value for free to motivate the viewers to click trough to your website.
About the Author
John Iacovakis is an Internet consultant and has over 10 years
of marketing experience. He is the owner of CreativeNet Online Advertising
http://www.cnetcs.com
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| _Additional Resources ... |
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Photo Plus 2005
The Photo Plus Expo 2005 is sure to draw digital enthusiasts as once again new products are showcased and innovative technologies are demonstrated. This is an ideal venue for seasoned professionals and amateurs as well to discover new breakthroughs...
Alert: New HIPAA Rules Could Affect Your Organization's Email System
On April 21, 2005, a new Health Insurance Portability and Accountability Act (HIPAA) security rule went into effect. The requirements of this rule, which are basically information security best practices, focus on the three cornerstones of a solid...
CAD
Hi GUYS!
Not long time back building designs & drawings was a pain in the neck by the hand using the conventional pen and paper on a drafting table.
This soon changed with the advent of the desktop computer, which gave rise to Computer Aided...
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