Coaching is a relationship field. Many of us offer unlimited email along with our coaching. Here are some ways you can make your emails professional yet engaging.
1. Include a quotation that reveals something about you and your philosophy.
I use "The last thing a fish knows about is water." Doug Abercrombie uses "By taking action we define ourselves." Nancy Fenn uses "To follow knowledge like a sinking star, beyond the utmost bound of human thought." Which one's your kinda coach?
2. Include every way possible a person can reach you -- email, phone number, website.
3. The judicious use of graphics is suitable.
I sometimes include an animated gif of a tiny fishbowl with a fish in it. Evangeline, a personal life coach, sends me butterflies. Tex, a business coach, uses his logo.
4. Include a picture of yourself.
It's a very personalized field!
5. Use a special closing indicative of your style and use it every time.
Consistency builds trust.
Leslie, a business coach uses "All the best." Judi, a personal life coach, signs her "Hugs." Anne, a parenting coach, signs hers "Yours, for the children."
6. If time allows, personalize your signature block on an individual basis.
Change it to fit the recipient.
I may remove the gif for executive/business clients, and substitute a business-oriented quotation, or add this link from my ezine for a client working on continued below ...
