There are, as we know, dozens of different ways of getting traffic to your site(s); some of these methods yield high quality, targeted traffic whilst others deliver junk traffic and ensure that the only thing that you've achieved is throwing money down the pan.
With this in mind I'm going to take a look at a couple of the different methods of getting free traffic to your site(s) and then I'm going to have a look at how to get paid for getting free traffic to your site(s) - yes, you can get money for doing it.
Lets start by having a look at three traditional methods of getting some traffic:
1. Articles
2. Solo ads
3. Traffic exchange
These three methods are the preferred methods of most webmasters as they encompass a wide target audience.
Articles.
All of us at some point or another write tutorials of one form or another (this for example) or perhaps we write a review of something. Even better, when you're at university you write lots of reports as part of your course.
These documents can all be used to bring you some much loved traffic.
This is achieved by submitting your article to a site such as iSnare.Com or GoArticles.Com.
How does this work?
Quite simply and without any effort from you.
When you enter your article into these services you also have opportunity to enter a biography section. This section tells the reader a little about you and also allows you to list a url (or two).
The article sites then provide the articles in their database to other sites - your biography always go with them.
This means that suddenly you have a LOT more sites linking to your site and it also means that you have a lot more people (who perhaps wouldn't normally find your site) visiting via your biography. You should however ensure that the subject of the article has some relevancy to your site (if you write about dogs and your site is about tanks most people who read the article are not going to be interested in your site).
Solo Ads.
A solo ad is an advertisement that is sent out via email by a list owner. The price of this service can vary radically and so can the quality.
Anyone offering a solo ad service will never EVER promise a response rate (unless it's a paid to read service).
If you do decide to go down this route there are a few things you should remember/ask:
a. What is the demographic of the list (who are they? Male, 23 - 34, IT professionals, etc)
b. How big is the list
c. How old is the list
d. How responsive is the list (best and worst cases)
e. Will the owner do a 2 for 1 deal (pay for one mailing, deliver two)
f. Is there a way of the list owner splitting the delivery (thus allowing you to test your sales copy)
If you do go this route you should remember that you are effectively only picking up the customers/subscribers once - so make sure your copy is good.
You should also remember one golden rule - do not make the sale, get a subscriber. What a stupid thing to say - I'm trying to sell something not make friends! Yep, that's right - but - it is widely acknowledged that it takes a user 7 views of the same advert in order to act upon it (this is why some marketers will send you the same thing rehashed repeatedly for a couple of weeks). So with this in mind if you - continued below ...